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That's how i See it

After spending years founding and creating business, QA and operational plans for translation services companies in the Middle East, I’ve come to the realization that we have massive untapped potential in this sector.

As we are only hindered by organizational flaws that weaken the prospects of any company to expand its business at the rate they are truly capable of, from inconsistencies in the work cycle, blurry job responsibilities, marketing failures, lacking QA, poor budget structuring, a culture of complacency and preserving the status quo and much more weak points that slowly or rapidly eat away from the earnings of most organizations. Just have a moment and find out how I can help you.

Ammar Marks the "X"

Have you ever heard of Charlie Steinmetz? Legend has it that he was a prominent electrical engineer in the early twentieth century. Not long after his retirement, all of the engineers at General Electric had a problem. Although each was wise, they were unable to understand the complexity of the machinery. A call was made and Charlie Steinmetz came to the plant to offer his assistance.

Charlie walked around the machine for a few minutes, just looking it over, not touching anything. After a few minutes, Charlie took out a piece of chalk, walked over and placed a large X on one particular part of the machine. When the other engineers disassembled the machine, they were amazed to find that it was exactly where the problem was. A few days later, the engineers received an invoice from Charlie for $10,000! This was a lot of money in those days, so they returned it to Charlie and ask that he itemize it. A few days later, they received an itemized bill which read.

  • Making one X mark – $1.00
  • Knowing where to place the X – $9999.00




The Moral of the story is that the “know-how” is the essential cog in any well-functioning machine, Amamr El Gohary provides the know-how that helps you startup or soar with your existing business to new heights,